Service · 01

Search Governance

Own the first page of Google for your name and your brand — durably, defensively, and on your terms. A structured, multi-year program for executives and organizations that can't afford to leave their SERPs to chance.

Most executives only think about their Google results twice: when something bad appears, and when a board member brings it up. By then you're playing defense. Search governance is the discipline of playing offense — turning your SERPs into owned real estate that holds up under scrutiny.

What’s Actually in Scope

A search governance engagement covers every Google surface your name or brand appears on: the standard organic results, the Knowledge Panel, the People Also Ask box, the AI Overviews, Google News, Google Images, and the autocomplete suggestions that precede them all.

  • SERP audit & baselining — a full map of what currently ranks for your priority queries, with sentiment and risk scoring
  • Owned-asset development — building and elevating properties you control (website, Wikipedia, LinkedIn, authoritative profiles) — closely tied to executive personal branding
  • Third-party placements — earned coverage in press and trade publications that compete for page-one real estate
  • Technical SEO — schema markup, crawl optimization, and link architecture so Google understands who you are
  • Ongoing content strategy — a publishing cadence that keeps your owned pages fresh and authoritative
  • Monitoring & early warning — alerts the moment a new negative result enters your top 20, with a direct handoff to crisis management if something materializes

Who This Is For

C-suite executives preparing for a public role, board members joining a regulated company, private-wealth clients whose families deserve privacy, and brands whose reputation carries financial weight. If your Google results are a direct input to deals, hires, or partnerships — this is the program for you.

What You Can Expect

A written quarterly report with SERP positioning data, share-of-voice metrics, and sentiment shift — not a dashboard full of vanity metrics. Clear escalation paths when something moves unexpectedly. And a program that compounds: year two is always stronger than year one. The kind of measurable reputation outcomes and anonymized case studies you'd expect from a senior practice.

95%
Avg page-1 control
6–12mo
Typical ramp to outcomes
10+
Owned SERP assets per client
24/7
SERP monitoring

Ready for a SERP Audit?

The first step is always a confidential baseline. Book a free consultation and I’ll walk you through what your current search footprint looks like — and what’s possible.

Start with a Free Audit →